Welcome to the Best of the 217
East Central Illinois is a unique place. We live, shop, eat, and play in the heart of America and we wouldn’t have it any other way. The Illini Radio Group is presenting the Best of the 217 in 2021 to engage the community in celebrating the places, restaurants and local businesses we love.
The radio stations of the Illini Radio Group are excited to present the 2021 Best of the 217. This is the third Best Of contest that we have produced as a radio group. As we approached how to make our contest different for 2021, we decided to focus on what is best for East Central Illinois small businesses. The Illini Radio Group has been part of many success stories in east central Illinois. Our commitment to the success of our clients, community and our organization is total, continuous, and unvarying. We are not followers, but trend setters and leaders who create the best customized marketing solutions for our clients.
Best of the 217 Promotion
Best of the 217 will have strong support from all seven Illini Radio Group stations. Nominations and voting will be driven by recorded promotional commercials and live support on all seven stations. Additional paid and organic social media promotion will accompany the on-air promotion.
Promotion will begin prior to nominations, during nominations, prior to voting, during voting, prior to results and during our big reveal of the 2021 winners.
Illini Radio Group will put over $50,000 in on-air support and social media promoting the Best of the 217, driving participation and ensuring success for our community and local businesses.
Don't miss the 2021 Best of the 217 winners publication on December 2nd.